AI search is changing how people discover brands. ChatGPT, Gemini, Claude, and Perplexity are becoming primary search tools. Learn how to optimize your content to appear in AI-generated responses and recommendations.
AI SEO (also called LLM SEO or GEO - Generative Engine Optimization) is the practice of optimizing your content to be referenced, recommended, and cited by AI assistants and search engines. As more users turn to AI for information and recommendations, appearing in AI-generated responses becomes crucial for visibility.
Users increasingly ask AI assistants for recommendations instead of using traditional search engines.
Being mentioned by AI builds trust and positions your brand as an authority in your industry.
Users asking AI for recommendations are often further along in their buying journey.
Each AI platform has unique characteristics. Learn platform-specific optimization strategies to maximize your visibility across all major AI search engines.
OpenAI
ChatGPT SEO is the practice of optimizing your website content to be referenced and recommended by ChatGPT when users as...
Gemini SEO involves optimizing your content for Google's AI-powered features, including AI Overviews (formerly SGE), Gem...
Anthropic
Claude AI SEO focuses on optimizing your content to be referenced by Anthropic's Claude assistant. As Claude is increasi...
Perplexity AI
Perplexity SEO involves optimizing your content to be cited by Perplexity AI, an answer engine that provides responses w...
AI Overviews (formerly Search Generative Experience or SGE) are AI-generated summaries that appear at the top of Google ...
InstaRank provides the tools you need to optimize your content for AI search engines.
Generate content structured for AI understanding with proper headings, clear definitions, and comprehensive coverage.
Automatically add structured data that helps AI models understand and reference your content accurately.
Create comprehensive, authoritative content at scale that AI models recognize as trustworthy sources.
Monitor where your brand is being mentioned in AI responses and identify optimization opportunities.
Start optimizing your content for AI search engines today. Get your brand mentioned by ChatGPT, Gemini, Claude, and Perplexity.